New limited Maker's Mark honors Rich Brooks

UK football coach honored with bottle in limited-edition series

March 31, 2009 

  • Limited edition bottles

    1997: Green wax, tan label — Keeneland bottle — 5,000 produced.

    1998: Green wax, green label — Keeneland bottle — 5,000.

    1999: Gold wax, gold label — Keeneland bottle — 5,000.

    2000: Green and gold wax — The Empty Bottle (the label was tucked inside) — 10,000.

    2001: Blue and white wax, blue ribbon — Kentucky Basketball Legends bottle — 7,500.

    2002: Blue wax, silver and blue ribbon — Bill Keightley bottle — 7,500.

    2003: Black bottle with gold accents — Secretariat bottle — 18,000.

    2004: Frosted clear bottle with gold accents — Seattle Slew bottle — 18,000.

    2005: Silver bottle with black accents — Affirmed bottle — 18,000.

    2006: Silver wax, black ribbon, frosted bottle — Rupp's Runts bottle with silver label showing Coach Adolph Rupp and the five Rupp's Runts — 18,000.

    2007: Blue wax, white ribbon, clear bottle — The Unforgettables bottle — 18,000.

    2008: Blue wax, white UK logo ribbon — Coach Joe B. Hall — 18,000.

    Maker's Mark

The University of Kentucky, Keeneland and Maker's Mark unveiled a limited-edition bottle of the world-famous bourbon on Monday honoring football coach Rich Brooks, whose likeness appears on the label. Earlier this year, Brooks became the first UK coach to win three consecutive bowl games.

A bottle has been released annually since 1997, with proceeds benefiting various UK projects. This year's bottle will support efforts by the UK Symphony Orchestra and School of Music students to visit third- and fourth-graders across the state to spread the "joy of music and the performing arts," UK officials said.

The bottles will be available for sale statewide beginning Friday, the opening day of Keeneland's spring meet. They're expected to retail for $45 to $49.

Collectors can have their bottles signed by Brooks, Maker's Mark President Bill Samuels Jr. and Keeneland President Nick Nicholson beginning at 6:30 a.m. April 10.

The proceeds from the 18,000 bottles are expected to be about $200,000, Maker's Mark said. UK officials said they hope to secure matching grants that will increase funding to more than $1.2 million.

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