Fundraiser promoted by Lexington media outlets raises $90,000 for tornado relief

May 25, 2013 

A fundraiser organized by the Bluegrass Chapter of the American Red Cross and promoted by local media outlets has raised more than $90,000 for survivors of the Oklahoma tornado, Winn Stephens, director of development for the Bluegrass chapter of the American Red Cross, said Saturday night.

The Kentucky Cares: Oklahoma Tornado Relief effort raised $75,000 through a telethon Wednesday and an additional $15,000 through drive-up donation centers at Fayette Mall, he said.

The effort has been sponsored by the Herald-Leader, WLEX (Channel 18), WKYT (Channel 27), WTVQ (Channel 36), WDKY (Channel 56), Clear Channel Communications, Cumulus Broadcasting, LM Communications and Smiley Pete Publishing, as well as Kroger and Central Bank.

"Kentucky has been extraordinarily generous, and even more generous than (some) other states," Stephens said. "Part of it may be that we just went through this a year ago and we all understand."

Donations can still be made at any Central Bank or Kroger location, at Redcross.org or by calling 1-800-REDCROSS. To make a $10 donation, text Redcross to 90999, and the gift will be added to your next phone bill.

The funds will go to help survivors of the EF-5 tornado that ripped through Moore, Okla., on Monday, killing 24 people — including 10 children — and destroying thousands of homes.

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