There are Adam Sandler movies, and then there are Happy Madison Productions movies. In the first category are films starring Sandler, but not necessarily produced by him (rather, by his company).
In the latter category, there's Little Nicky, Grown Ups and now Jack and Jill, a lowbrow drag comedy in which Sandler plays both Jack, a successful, attractive L.A. advertising director, and Jack's identical twin sister, Jill, an overweight harpy with a low I.Q. Like all Happy Madison productions, it cannot really be said to be good or bad. It is what it is and it's exactly what Happy Madison fans want it to be: something unruly, dumb and sort of funny, in the same way — and to exactly the same extent — that passing gas is funny.
There is a lot of passing gas in Jack and Jill. In fact, the movie pretty much opens with it, in a montage of home movies showing Jack and Jill as flatulent toddlers in a bathtub. That running joke culminates in a scene in which Jill, having just eaten Mexican food for the first time, rushes to Jack's bathroom for an attack of what is laughingly referred to as "chimichanga bombs." Jack's reaction to Jill's loud and lengthy release is to ask whether Evel Knievel is popping wheelies in there.
I am not remotely kidding when I say that Jack's line is the high point of wit in the film, directed by Dennis Dugan.
Why it took three writers to come up with the 89-minute story, in which a Thanksgiving visit by Jill turns into an eight-week nightmare for Jack is anyone's guess. So is the question of who exactly told Sandler that his impression of a woman was funny. At one point in the film, for reasons that have to do with a date with Al Pacino — yes, that Al Pacino — Jack pretends to be Jill, with cantaloupes for breasts, bad make-up and a lisping, high-pitched honk of a voice.
The unapologetic laziness and ineptitude of Jack's impersonation, which is played for cheap laughs, is just as lazy as Sandler's performance as the real Jill.
There's always been a cut-rate feel to Happy Madison films, which often play like extended television sketches. And who has the budget after paying for cameos by Regis Philbin, Shaquille O'Neal, Johnny Depp, John McEnroe, Drew Carey, Christie Brinkley, Jared Fogel (the Subway sandwich guy) and Vince Offer (the ShamWow guy). When you factor in salaries for Sandler's old SNL pals Norm MacDonald, David Spade, Dana Carvey and Tim Meadows, it's no wonder Sandler had to take on two roles.