Insight Communications, Lexington's cable provider, unveiled about 40 new high-definition channels Tuesday as part of its pledge to add more after converting its lineup to all-digital.
The move away from analog required many customers to install what are called mini-boxes last year. By doing so, they allowed Insight to free up capacity on its network by eliminating the bandwidth-heavy analog channels.
Among the HD channels added are Nickelodeon, MTV, CNN, Spike, Comedy Central, G4 and Cartoon Network.
Customers must be able to have HD channels to receive the new ones. They will receive the new HD version of any channel they currently receive in standard definition at no additional cost, spokesman Jason Keller said.
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The company now offers more than 100 high-definition channels, he noted, and more will be added in the coming months.
"The potential is really limitless now with what we'll be able to do," he said.
The addition of the HD channels follows the unveiling last month of a 50-megabits-per-second broadband offering for residential customers. The company now offers 10 Mbps, 20 Mbps and 30 Mbps service at incremental prices. The company is also looking at offering 100 Mbps service and "even faster," Keller said.
Keller said the company is not considering making 20 Mbps the standard lowest-tier residential service speed, but "that's certainly something we may look at down the road."