KFC is auctioning off memorabilia from founder Colonel Harland Sanders to raise money for its Recipe for Hope program benefitting two hunger relief organizations.
Items up for auction include a Senate proclamation given on the Colonel's 90th birthday, the Colonel's personal Boy Scout plaque, a key to the city of St. Louis, an invitation from President Jimmy Carter for the Colonel and Mrs. Sanders to attend a 1979 White House reception, and a rare Colonel Sanders weather vane from the 1960s.
Dallas-based Heritage Auctions, which sold one of Colonel Sanders' famous white suits in June for $21,510, is helping to curate and auction items from the "Colonel Sanders Collection," which until recently were locked away in a secure underground storage facility in Louisville, according to the company.
The auction runs today through Oct. 28 and will benefit Feeding America, the nation's leading hunger relief organization, and the World Food Programme. Potential bidders should visit ha.com/kfc to bid. Donations to Recipe for Hope can also be made at KFC restaurants through Nov. 10.
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"Colonel Sanders' secret recipe to a life well-lived was grounded in giving back and feeding those in need — a principle that lives on today at KFC through our 'Recipe for Hope' program," said John Cywinski, President of KFC U.S. "It seems only fitting that we continue to honor the Colonel's commitment to fighting hunger by making it possible for his fans to own some of his most prized memorabilia. In doing so, they'll be further contributing to that same cause."