Stand on the corner of North Limestone and Loudon Avenue, and you'll see dozens of bicycles go by within a couple of hours.
That's one reason the owners of Broomwagon think their new bike shop, opening in early August, will succeed. But location isn't everything; Broomwagon hopes to turn the conventional idea of a bike shop on its head.
Broomwagon will be a venue to repair bikes, buy new bikes and grab a locally roasted coffee or a local beer while the mechanic works his magic.
Adam Drye, co-owner of Broomwagon, said bike repair at other shops can take hours, even days, and that can be difficult for someone who uses a bike to get to work.
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"They don't really think about you needing that bike the rest of the day," Drye said. "We're totally set up to serve people who want to meet up before a ride."
Broomwagon aims to be the shop that people can rely on for quick service, and it will be the only Lexington bike shop with a café.
The coffee will come from Magic Beans Coffee Roasters in Lexington, and Broomwagon's owners hope to serve beer from local breweries. The shop has applied for a liquor license, but it hasn't yet been granted. The shop owners also plan to serve sandwiches and salads.
"Originally it was just, 'How are we going to make a bike shop more comfortable?" Drye said.
Cyclists will be able to sit at a bar surrounding the repair station and watch the mechanic fix their bikes.
Another motto of Broomwagon is education. Posters, and possibly a dissected bicycle, will show cyclists exactly how the mechanic and co-owner, James Gonyer, is fixing their bike.
"We want you to be able to come in with a flat (tire) and sit and have a coffee," co-owner Tiffany Morrow said.
In addition to making the wait for repairs more enjoyable, Morrow said, she hopes that the combination of cycling and coffee will keep customers around all year. Business is generally bad for bike shops in the winter, but it's good for coffee shops.
The owners hope to attract a larger crowd with other amenities that they say will make their shop unique.
A projector screen will show sporting events, such as cycling tournaments, and the store might eventually carry skateboarding gear. Broomwagon also plans to carry bike polo equipment.
Once the shop gets up and running, Drye said, the next step is to advocate for more bike lanes on the north side of town.
"Everything that's happened in this town has been because of advocates," said Scott Thompson, Lexington's bike and pedestrian coordinator. "That area is growing, and the people that are coming to that area and are living in that area use bikes as transportation."