Bulleit Bourbon "ambassador" Hollis Bulleit parlays eye-catching costumes to stand out. She and her father, Tom, touted their cocktails at the five-day Tales of the Cocktail in New Orleans last month. The Bulleits, and the bourbon industry, have found success with premium brands.
Bulleit Bourbon "ambassador" Hollis Bulleit parlays eye-catching costumes to stand out. She and her father, Tom, touted their cocktails at the five-day Tales of the Cocktail in New Orleans last month. The Bulleits, and the bourbon industry, have found success with premium brands. Herald-Leader
Bulleit Bourbon "ambassador" Hollis Bulleit parlays eye-catching costumes to stand out. She and her father, Tom, touted their cocktails at the five-day Tales of the Cocktail in New Orleans last month. The Bulleits, and the bourbon industry, have found success with premium brands. Herald-Leader

Bourbon Industry

August 10, 2013 10:44 PM

The Spirit of Kentucky: Selling bourbon is like catching lightning in a bottle

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