Time Warner Cable will offer its Enhanced DVR system in Lexington and other area markets to combat DirecTV's Genie DVR and Dish Network's Hopper DVR system.
It's being released to Time Warner Cable's Midwest south service area that also includes Louisville, Cincinnati, Bowling Green and Evansville, Ind., according to a news release Wednesday.
The Enhanced DVR system is offered for $3 more than the previous DVR system's monthly fee of $11.25.
Under Time Warner Cable's previous system, customers were able to record only one program at a time while watching another, or record two programs at a time without the ability to watch another at the same time.
Its new system allows customers to record up to five shows at a time while watching another or record six programs total.
It also features a terabyte hard drive, twice the size of the current 500 gigabyte hard drive.
Those who purchase the Whole House Enhanced DVR can also watch, pause, rewind and fast-forward shows recorded on the host box on up to four other HD set-top boxes, or client boxes, in the home.
This isn't a new product to the industry, however.
DirecTV and Dish Network each released variations of the same product in 2012.
In fact, the most current version of Dish Network's Hopper allows customers to record up to eight channels at a time.
And DirecTV's Genie now allows customers the ability to perform all DVR functions (recording and fast-forwarding, pausing, and rewinding live TV) in each room where there is a DVR box.