Tami Dunn’s enjoyment of frozen pies is about to pay off for the city of Winchester.
Edwards Desserts is hosting a pie party in downtown Winchester from 1 to 4 p.m. Oct. 13 in Dunn’s honor.
Besides free pie, the event will feature a live band, children’s activities and a holiday gift shop.
So how did the Clark County woman come to the attention of the frozen pie company?
Dunn and her husband, Kevin, make videos and post them on YouTube, and Edwards pies are among the products they’ve reviewed.
“I think we’ve tried every Edwards pie that’s out there,” Tami Dunn said. “I have liked every single one that I’ve ever tried. My favorite is the pumpkin.”
Over the past five years, the couple has built an audience of more than 46,000 subscribers on the Tami Dunn YouTube channel.
The majority of their videos are reviews of food products, which Tami Dunn said she pays for out-of-pocket.
She has a whole playlist of videos about Edwards Desserts, which was founded in Atlanta in 1950 and bought by Schwan’s Co. in 2001.
But Dunn said the call from the pie maker came as a complete surprise.
“We’re not ever really expecting for the company to ever be watching the videos,” she said. “This has never happened to me before.”
Edwards Desserts said in a news release that the company had been looking “for people who have shared their enthusiastic love of its desserts,” and Dunn had what they were looking for.
“The brand fell in love with her videos and decided her hometown was the perfect place to throw an indulgent event,” the release stated.
The event is the kickoff for a holiday contest in which another pie fan will receive an “Edwards Desserts Town Takeover” experience in December.
“I’m thrilled that I was chosen,” Dunn said in a telephone interview.
She said she got the idea for her YouTube channel after watching videos posted by a young mother with three children.
“I thought, ‘I bet people would find us interesting too,’” Dunn said. “I never expected to make any money off it.”
But she is. Tami Dunn makes three videos a day and earns income from the views they get on YouTube.
“This is my job now,” she said.
Her videos cover a variety of topics as they come up in the life of her family. If they go out to eat, she might post a restaurant review. When they go on vacation, those get chronicled too. Their first videos chronicled the couple’s work refinishing their hardwood floors.
On Mondays, Tami Dunn posts videos in which she shows viewers what she bought at the grocery store.
“Grocery hauls are very popular in the YouTube community,” she said. “It’s kind of like you’re looking into someone’s buggy. ...You’re getting a look into their life.”
Wednesdays are “What I Ate Wednesday,” when she posts short videos showing, well, what she ate that day.
Kevin Dunn has a separate channel, Lunchtime Review, with more than 10,000 subscribers who tune in to see him try microwave entrees and fast food meals during his daily lunch break at Bluegrass Community and Technical College.
The couple also posts weekly vlogs in which they take viewers along with them for a week’s activities. In a recent hour-long video, the couple showed off clothes they bought on a shopping trip to Kohl’s and American Eagle, shared shots of time at home with their grandchildren, took a drive past the new Starbucks being built in Winchester, opened boxes of products sent to them from viewers in Scotland, California and Maryland and talked about the finale of “Big Brother” and the beginning of a new season of “Survivor.”
Their most popular video, though, is one in which Kevin shows viewers how to make fried ice cream. It’s been viewed more than 1.8 million times.