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Spin the Brim: A collection of Derby hats in 360

Spin the Brim

A collection of Derby hats in 360

May 4, 2017 9:00 a.m.

We invited nine of Kentucky’s best dressed to tell us about their feathers, frills and fascinators while we used 28 cameras to photograph them from 360 degrees, creating a unique way to view their hats.

Dia Davidson

LEX18 TV journalist
0:00
/
1:04
Well each year, it's sort of a challenge and some fun

Scott White

Lexington attorney
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0:36
I said, 'I'm really interested in that straw boater up there.

Vicki Tobin

Horse racing fan
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/
0:56
It's big. *laughs* It's really big

Dianet Valencia

State government employee
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0:41
I enjoy going to the Derby,

Mary Ginocchio

Boutique owner, Mulberry & Lime
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0:49
I have a dear friend, John Wilkerson, that

Nicole Green

Style Blogger, WhatNicolewore.com
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/
0:43
This one was sent to me by Fascinators by Juila Bee.

Sally Baker

Director of marketing and public relations, American Association of Equine Practitioners
Sally Baker
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0:42
I want to look fun and festive and be in the

Kristin Ingwell Goode

Development coordinator, God's Pantry
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/
0:59
I don't search for a specific type of hat necessarily

Clark Davis

Miss Kentucky 2015
Clark Davis
0:00
/
0:48
This fabulous hat came from Fabulous Hats by Anne
Reporter: Harriett Hendren and Sally Scherer
Audio: Caitlyn Stroh and Todd Feeback
Producer: Ben Connors
Assistant producer: Andrew Polino
Logistics: Ron Garrison
Photo editing: Sohail Al-Jamea
Design and development: Kristi Walker

About this project

Seeking to create a unique perspective on one of the Derby's most beautiful traditions, the Derby hat was the goal of this 3D imaging project.

Surrounded by a canopy of 28 cameras, our Derby hat models — also known as local folks who own awesome hats and fascinators — were photographed, creating 28 images from just as many vantage points. Take a glimpse inside our studio to see how the images were produced.

The McClatchy video team then experimented with the images so that a viewer could turn them around and view the hats from any angle. Using a flipbook technique, the 3D Derby hat project is an example of virtual reality storytelling, allowing viewers to visualize objects in the news.

This story was originally published May 4, 2017 at 9:11 AM with the headline "Spin the Brim: A collection of Derby hats in 360."

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