With preseason prognosticators dubbing Kentucky No. 1 months before the real action even starts, the Cats have committed to a mantra that has a familiar ring.
But UK says that "All40" refers to an all-out effort for 40 minutes a game and possibly 40 games in a season, not a declaration that UK intends to go undefeated. The 40-0 rhetoric was a hallmark of the 2014-2015 edition of the Cats led by Aaron and Andew Harrison, Karl-Anthony Towns and a raft of other NBA Draft picks. The Cats fell short that year in the Final Four, finishing 38-1.
Still, Coach John Calipari has been effusive about his team in these very early stages and never shies from the lofty expectations.
"Definitely got that #FridayFeeling after our first week of practice. These dudes are hungry. #DreamBig #All40," the tweet reads. It's accompanied by a highlight reel of this week's drills to a sample of Kendrick Lamar's "It's Go Time."
The Cats get some limited practice this summer before taking the court in an exhibition series in the Bahamas beginning Aug. 8.