Sidelines with John Clay

Lexington company offers March Sadness Conference Call for sad Kentucky fans

Are you a sad Kentucky basketball fan because Thursday was the day the first round of the NCAA Men’s Basketball Tournament was supposed to begin and there is no NCAA Men’s Basketball Tournament?

Are you a bummed Kentucky basketball fan because you can’t drown your sorrows or share your misery at your local drinking establishment because the coronavirus has shut down your local drinking establishment?

Kentucky for Kentucky wants to help.

Whit Hiler sends along word that Kentucky for Kentucky is holding a giant teleconference for sad and lonely Kentucky basketball fans on Thursday at 8 p.m.

Writes Hiler, “We’re doing our part to fill the basketball-shaped hole in BBN’s heart with a state-of-the-art remote commiseration service: The March Sadness Conference … Call.”

What is it?

I’ll let Whit explain:

“We’re inviting up to 1,000 sad and quarantined Kentuckians to show their solidarity by joining one massive conference call and chanting C-A-T-S CATS! CATS! CATS! for up to an hour in celebration of the ninth national championship that never was.

Why do this?

1) To prove that nothing can stop the BBN from cheering on their Cats in March

2) To once again prove that the BBN is college basketball’s most passionate fan base

3) Since we can’t gather in bars, an epic conference call (up to 1,000 callers at a time) is a great way for quarantined Kentuckians to connect with other quarantined Kentuckians

4) We could all use a . . . distraction right now.

How to participate:

Join the party on Thursday, March 19 at 8 p.m. ET by …

Calling: 717-275-8940

Access code: 791 5889 followed by #

Once you join the call start chanting C-A-T-S CATS! CATS! CATS! on repeat until you get bored. Then leave.”

You can find more information at the company’s website.

Kentucky for Kentucky is holding a conference call for sad Kentucky basketball fans on Thursday, March 19, 2020.
Kentucky for Kentucky is holding a conference call for sad Kentucky basketball fans on Thursday, March 19, 2020. Graphic provided by Kentucky for Kentucky

This story was originally published March 19, 2020 at 2:51 PM.

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John Clay
Lexington Herald-Leader
John Clay is a sports columnist for the Lexington Herald-Leader. A native of Central Kentucky, he covered UK football from 1987 until being named sports columnist in 2000. He has covered 20 Final Fours and 42 consecutive Kentucky Derbys. Support my work with a digital subscription
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